Why I Follow @michaelmccurry and @joaneisenstodt

Continuing down the path of people that I follow leads me to a couple of industry experts. These are people who know their stuff and are not afraid to tell you about it, this could also be called the passion edition because both of these people have plenty of it….more than others.


Michael is first on the block today and although there are a few reasons I follow him, the main reason is passion, a passion for our industry, associations, and his clients that is rarely seen nowadays. I defy you to find anyone who loves our industry as much as Michael, the chances are, you probably cannot find them.

I spent an hour on the phone with him a few months back, just shooting the shit and it is amazing how much this man loves what he does, loves the associations he belongs to, and loves hearing why you love it (he does not just talk, he listens which is an art that is on its last legs). Just talking to him got my blood all fired up to go out and make a difference in what I do.

Michael is one of those people that is contagious and when he does a virtual sneeze, his enthusiasm for the industry spreads and makes you remember why you got here in the first place. People like this are good to have around, they make us reconnect with our own love of the industry and why I follow him.

It is amazing how much you can see in a few virtual sneezes:

4 ways to move ppl from attention to engagement by @OliviaMitchell helpful article #eventprofs #pcma #mpi http://bit.ly/awBdWj

#eventprofs Which serves #education better .. Lectures or Interactive learning formats? Read here http://bit.ly/dhxSj1 #pcma #mpi

Lecture-Based VS. Interactive Learning: Which is Future of Education? http://bit.ly/dhxSj1 #eventprofs #education #pcma #sobcon

@trainingoasis @michellebruno @EventsJoe thanks all for the RT’s of my Education article! http://bit.ly/dhxSj1

Moving On…..


The reason I follow Joan is two-fold. One, she is one of the most respected and knowledgeable people in the industry hands down, period, amen. For years she was the moderator of the MiForum (mimlist) and I believe that she took the time to moderate because she knows that bringing people together online makes us all a little better informed and moves us forward as an industry and as a people.

She encourages us to be an active participant in our own lives as meeting and event professionals and to look deeper at what we do and see it in a larger context. She knows that meeting and event people are more than just planners, we are the people that make it possible for others to sit in a room together and in doing so, make that unsung difference.

Joan took a sip of the meetings and events industry kool-aid and it was good so she went back and got a full glass and is now walking around with a ladle encouraging others to just “try it”… again, just like Michael, this is passion.

The second reason that I follow Joan is that she she has taken a stand for all things that are right and good and does not waiver from that conviction. She calls it as she sees it and lets the world know when a politician, political party or anyone for that matter does something that is unfair, unjust and uncool; That is what I love about her. She may have fear but she certainly does not show it.

Although we converse quite frequently online, we have only met once or twice offline, even so, just knowing her in this limited context, she is one of the few people that could call me (or send me a DM) at 2 o’clock in the morning and I would bail her out of jail….I do not say that lightly, I have close friends that would go to voicemail at 2 am….

Here is a look at what she tweets –

Alaska Senate cand Miller thinks one chooses to be #LGBT & the state helps you choose. What??? #p2 #Maddow

New #hotel – staffed by students – is first of its kind in the UK. http://bit.ly/aKW9Et #hospitality #hotels

Finally! #DC #Convention Center hotel to finally to break ground. http://bit.ly/d8Fnwp #eventprofs #hotels #meetings

@NinaKtweets Yes re @jcufaude and value – NOW how do we get orgs., incl. industry assns., to have NO MORE PANELS? #eventprofs

There you have it, a couple of more people that I follow and why!

Keith Johnston

Keith Johnston

Keith is the Managing Partner of i3 Events but is most widely known as the outspoken publisher of the event industry blog PlannerWire. In addition to co-hosting the Bullet List and Event Tech Pull Up Podcasts, he has been featured in Plan Your Meetings, Associations Now, Convene, Event Solutions, and has appeared on the cover of Midwest Meetings Magazine.

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