PRODUCTION
i3 Events
Where the actual event work happens — conferences, meetings, AV, production, logistics, and all the details that somehow become urgent at exactly the same time.
Visit i3 EventsTHE WORK
Things I’m building because the industry keeps giving me ideas.
Some are businesses. Some are tools. Some are media. All of them started with the same basic problem: there has to be a better way to do this.
I don’t really think of these as four separate brands sitting neatly in boxes.
They overlap because the work overlaps.
Producing events exposes the problems. Research helps explain them. Conversations help challenge the assumptions. And sometimes the only reasonable response is to build something ourselves.
SOFTWARE
42Ten Media
Small software and media projects built around real operational problems. No giant ‘all-in-one’ platform. No enterprise bingo card.
Visit 42Ten MediaRESEARCH
Event Tech Atlas
Independent event-tech research for planners who would rather know what a product actually does than who bought the biggest sponsorship package.
Visit Event Tech AtlasMEDIA
Event Tech Pull Up
Tess and I talking with smart people about event technology, production, people, platforms, and whatever else the conversation turns into.
Listen / WatchFollow the work.
New posts, useful tools, occasional industry arguments, and no “10 trends you need to know before breakfast” nonsense.