We just finished creating a fantastic website for a client’s incentive travel trip.
The website needed to be engaging and beautiful and contain all of the information that the attendees might need, including air travel info, activities info, and a complete registration system that allows the winners to pick their activities and dine-around selections.
I wanted to show the project’s beginning and end because this one is special. Unlike most web projects, there is no difference between the whiteboard and the finished product—a home run on the first shot.
There was, of course, lots of stuff in the middle, like wire-frames and text rewrites, but it is really fun to see where something started and what ends up as the finished product.
I stand by my statement that all events need websites… even incentive programs. This website will build excitement for this trip in ways that a paper brochure never could. We have videos with each activity selection so that the attendees can see what they will be doing. We have put these in the menus for all restaurants in the dine-around. We have even included videos of the destination so that they can get a feel for the resort and the island.
