OMG. We have all been there. Our events have so many digital assets that it will make you crazy trying to keep them all straight. I have one client for whom we have three logos (organization logo, conference logo, event-specific logo), three fonts, various stingers, video assets, speaker images, sponsor logos, exhibitor logos, PowerPoints, and the ever-handy brand guidelines PDF.
Keeping this together was a moving target of DropBox folders, Google Drive Folders, excel sheets, saved emails, and my trusty desktop. This would never work in the long run because as the conference grows, so does the complexity of keeping it all straight.
Enter BrandBay
BrandBay is an ideal digital asset management (DAM) platform that works well for meeting and event planners, offering a suite of features tailored to streamline all of your digital assets and sharing of crucial event-related materials:
- Brand Kits and Asset Management: Effortlessly organize and access various brand identities and core assets needed for different events.
- Hosting and Sharing: Host digital assets and share media directly with customizable links, useful for event promotion and collaboration.
- End-to-End Asset Management: From client collaboration to managing frequently used materials, BrandBay simplifies asset handling, which is crucial for the fast-paced nature of event planning.
- Collaboration Tools: Invite team members and clients to the platform, set specific permissions, and enable unlimited sharing, fostering teamwork and efficient communication.
- Security and Privacy: Maintain high-level security for sensitive event files, choosing between private and public settings.
- Workflow Integration: The browser extension ensures quick access to assets, which is essential for multitasking event planners.
BrandBay Pricing
Need options: BrandBay had enough to accommodate the needs of organizations of any size, from an association with one conference per year to a large third-party agency with 100 clients.
Access Management
Adding team members and clients to BrandBay is a straightforward and secure process done via email. When you invite a team member or client to your account, they are associated exclusively with the brand you select. This ensures you have complete control over which brands are accessible to each team member or client.
After they are added, you can assign specific permissions to any team member or client. These permissions can range from adding and editing to managing the assets they can access within the brand(s).
Give BrandBay a Try for Your Next Event
BrandBay’s functionalities cater to the dynamic needs of meeting and event planners, ensuring efficient management of digital assets while enhancing collaboration and security… but the best part is you get a small slice of your sanity and time back that you can put to good use reviewing your BEOs…
