So, I caught Twitter’s first commercial today. I have no idea when or where it ran , someone shared it on Twitter and I just clicked through and watched.
Here is the commercial:
http://www.youtube.com/watch?feature=player_embedded&v=nYz76M2vJnM
Short, sweet and to the point. One camera, one angle, one shot and some words. Very powerful words.
When I hear meeting and event marketers complain that they don’t know how to promote their events using video, I am simply going to show them this video and say “do what they did, film a moment in time and add a powerful message”.
That is how simple it can be.