Most EventProfs know what an editorial calendar is but how about a social media calendar. For conferences, events, and associations, scheduling social posts can be the perfect way to ensure that you are getting things right and not missing out on opportunities. Social media may seem like it is all random and fun but there is […]
Category: Social Media
Social Media for Events, Meetings, Conferences, Trade Shows
Can You Use that Image for your Conference Marketing
I know, I know. I have been on an image kick lately. I think that my brain is stuck. First there was the post on Canva, the amazing graphic editing tool and there were all of those cool places that you can find stock photos. I may be stuck on this little issue, but at […]
Canva – The Event Marketing Graphic Design Tool You Need
A picture tells a story, see the world in an image, you oughta be in pictures, a picture is worth a thousand words… Blah, blah, blah. Old sayings, draped in cobwebs, hanging in the attic…. and yet, they are true and stand the test of time. The right image makes the written word come […]
Content Repurposing for Better Association and Event Marketing
Content Marketing is not a joke, it is not a fad, and it is something that is never going away. In fact, the only thing that is unique about content marketing is that fact that we now call it “Content Marketing”. Some brilliant marketer added a capital C and M to make it more “official” like… […]
12 Tips to Increase Twitter Conversion Rates
Twitter is an amazing vehicle for interacting with attendees and members. The size and scope of Twitter’s reach is just staggering and I think that every group, regardless of size will find that many of their members can be found sailing through the Twitterverse clicking links, meeting cool people, and having a grand ol time.