In part two of a two-part episode, Tess and Keith talk with Anati Zubia and Kelley Wyant about content marketing and why it is critical to keep in touch with your members, attendees, and sponsors in the time of Covid-19. This second part focuses on the tech you need to begin the content marketing journey. […]
Category: Event Marketing
Content Marketing for Meeting and Event Professionals – Part 1 – The Strategy
In part one of this two-part episode, Tess and Keith talk with Kelley Wyant and Anati Zubia about content marketing and why it is critical to keep in touch with your members, attendees, and sponsors in the time of Covid-19. Part one focuses on the how and why of the content marketing journey. Companies in […]
20 Great Social Media Tools for Event and Association Marketers
A little over a year ago, we posted a cool social media cheat sheet that helped event and association marketers understand the social media platforms that are effective with specific groups/demographics. After a quick review, the post is still pretty accurate and now we have found an infographic that could be considered a companion piece. The […]
Create Easy Conference Time-Lapse Videos
If you are like me and many of our clients, we are always looking for something unique that we can bring to the conference experience that does not feel hokey or out of place and conference time-lapse videos are one of the coolest things an event team can put together. Luckily, it is so simple […]
LinkedIn Launching GeoFilters for Conferences and Events
LinkedIn. A platform many in the event industry thought would die a horrible death, has certainly come a long way in a short time. Around these parts, it is now one of the go-to platforms for sharing industry news and updates. We actually get geeked out when they roll out new features and one of […]
