Category - Event Marketing

1
How to Use Technology to Entertain and Engage your Conference Audience
2
Meeting Planners meet The Wallrus
3
Event Creatives were not Born Cheap – Makerbook can Help
4
Don’t Do This With Your Conference Email Marketing
5
Emma and EventBrite – Email Marketing Meets Event Registration

How to Use Technology to Entertain and Engage your Conference Audience

Use Technology to Engage Your Audience

How often do you use your phone for anything other than a phone call, text message or email?

Quite often, right? Jump on the tube in the morning and over half the people will be listening to music, playing a game or reading a book on their Kindle app. Most of us can’t make it through a meal without feeling the need to check our phones, so why not give your event attendees a reason to look at a screen. Read More

Meeting Planners meet The Wallrus

Meeting Planners Social Media Twitter Wall

I am the Walrus… Coo, Coo, Kachoo. Oh wait, this is not an article about the Beatles. I made a mistake. This is an article about the one thing that everyone should do at events but no one knows how to do, even though the most basic forms of the technology are almost 10 years old . We can fix that, because I am the Walrus… Oh crap, I am not the Wallrus, they are the Wallrus and of course we are talking about Social Media Visualization, AKA, the Twitter Wall, whatever wall, which has now become the Social Media Wall and in this case, the Twitter and Instagram Wall which are really the only two social media streams that matter at a meeting or event and they are now why we to spell Walrus, W-a-l-l-r-u-s. Get it. Corny yes but the tool is cool and corny is the new hip. Just ask anyone that works with me. Read More

Event Creatives were not Born Cheap – Makerbook can Help

Creative Resource for Events

Event Creatives are always looking to save a dime because, let’s face it, most event budgets suck… Not because they want to suck, they just do.

Rather than complain that we don’t have the money for this or the money for that, we are always on the lookout for places where we can get good stuff cheap or free so that our events and conferences can look their best. Kinda like finding that really awesome shirt at TJMaxx… No one has to know that you didn’t pay full price. Read More

Don’t Do This With Your Conference Email Marketing

Marketing your Conference with email is mission critical

So, I got an email marketing piece yesterday for an association conference. I am not a member of this association and they are not part of our industry so I am not really sure how I got on their list but they make for a good look into ways not to promote our own conferences. Read More

Emma and EventBrite – Email Marketing Meets Event Registration

Emma and EventBrite for Event  Marketing

One of the cool new kids on the email marketing block is Emma. They have quickly become a PlannerWire favorite by wowing us with a great feature set, their enthusiasm to help clients, and ease of use.   Read More

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