Discovering Hidden Gems: Top 10 Meeting and Incentive Destinations Beyond the Usual Suspects

When envisioning meeting and incentive destinations, our minds often gravitate toward the usual suspects – iconic cities like New York, Chicago, Las Vegas, San Francisco, and London. These established metropolises undoubtedly offer a wealth of opportunities and allure for event planners and attendees alike. However, hidden gems lie beyond the well-trodden paths, promising fresh experiences, abundant meeting spaces, and delightful activities, all while being kinder to your budget.

These unconventional destinations have a magnetic pull of their own. They beckon attendees with their unexplored charms while meeting planners are drawn to them for their surprising ability to exceed expectations. Today, we invite you to break free from the conventional and embark on a journey to discover the top 10 meeting and incentive destinations, each offering its unique blend of culture, adventure, and inspiration. While this list are my favs as of today, remember that the world is full of exciting places, and what I think is awesome today, can change tomorrow.

Austin, Texas

Austin, Texas, stands as an enticing incentive travel destination for its vibrant blend of cultural charm, diverse entertainment options, and unique Texan character. With its lively music scene, including the iconic Sixth Street, and renowned festivals like SXSW, Austin ensures visitors can immerse themselves in live performances and artistic flair. The city’s culinary landscape boasts an array of mouthwatering barbecue joints and food trucks, satisfying every palate. Additionally, Austin’s picturesque natural surroundings, including Lady Bird Lake and the Texas Hill Country, offer opportunities for outdoor adventures such as hiking, kayaking, and wine tasting. Its welcoming atmosphere, distinctive Texan culture, and a myriad of experiences make Austin an ideal destination to motivate and reward travelers.

Check out the The Loren at Lady Bird Lake

Costa Rica

Costa Rica emerges as a captivating incentive travel destination due to its unparalleled natural beauty and commitment to sustainability. This Central American gem entices with its lush rainforests, pristine beaches, and remarkable biodiversity, offering travelers the chance to embark on thrilling eco-adventures like zip-lining through canopies, exploring volcanic landscapes, and encountering exotic wildlife. Moreover, Costa Rica’s emphasis on eco-tourism and conservation aligns with the growing interest in responsible travel, making it a perfect choice for socially conscious incentive programs. The warm hospitality of its people, known as “Ticos,” and the nation’s stable political environment add to its appeal. In Costa Rica, participants can be inspired by both the incredible landscapes and the country’s dedication to preserving them, creating a memorable and meaningful incentive travel experience.

Check out the Four Seasons Resort Peninsula Papagayo

The Dominican Republic

The Dominican Republic emerges as an alluring incentive travel destination, combining its stunning natural beauty with a rich cultural heritage. With its pristine beaches, turquoise waters, and a plethora of luxury resorts, the Dominican Republic offers a paradise-like setting that invites relaxation and rejuvenation. Beyond the beachfront, this Caribbean nation boasts a diverse range of activities, from exploring the historic streets of Santo Domingo, the oldest European city in the Americas, to embarking on thrilling adventures like snorkeling, zip-lining, and exploring lush tropical forests. The Dominican Republic’s vibrant music and dance scene, including the energetic merengue and bachata rhythms, infuse any trip with a lively and unforgettable atmosphere. Its warm and friendly locals, known for their hospitality, further enhance the experience, making it an excellent choice for incentive travel that combines relaxation, cultural immersion, and adventure.

Check out the Casa Colonial, Playa Dorada

Whitehorse, Yukon

Whitehorse, Yukon, emerges as an extraordinary incentive travel destination for those seeking a unique blend of wilderness adventure and northern charm. Nestled in the heart of Canada’s stunning Yukon Territory, Whitehorse offers travelers the opportunity to witness the awe-inspiring Northern Lights, a natural spectacle that’s both breathtaking and enchanting. The region’s rugged wilderness provides a playground for outdoor enthusiasts, with activities like dog sledding, snowmobiling, and cross-country skiing readily available. Whitehorse’s rich Indigenous culture and history are showcased in its museums and cultural centers, allowing visitors to immerse themselves in the traditions and stories of the First Nations people. The friendly locals and the town’s cozy, rustic ambiance create a warm and inviting atmosphere, making Whitehorse an exceptional choice for incentive travel that promises unforgettable experiences in the heart of the northern wilderness.

Check out the Sternwheeler Hotel and Conference Center

Lisbon, Portugal

Lisbon, Portugal, stands as an enticing incentive travel destination, seamlessly blending old-world charm with a vibrant modern spirit. Nestled along the scenic Tagus River, this European capital boasts a rich history reflected in its cobbled streets, historic neighborhoods, and beautifully ornate architecture. Travelers can explore iconic landmarks such as the historic Belém Tower and the enchanting São Jorge Castle while enjoying stunning views from the city’s famous miradouros (viewpoints). Lisbon’s culinary scene is a delightful adventure of its own, with delectable pastries like pastéis de nata and a variety of fresh seafood dishes. Furthermore, the city’s Fado music, known for its melancholic and soul-stirring melodies, offers a unique cultural experience. Lisbon’s warm Mediterranean climate, friendly locals, and the ease of navigating its compact city center make it an ideal destination for incentive travel, where participants can immerse themselves in a captivating blend of tradition and modernity.

Check out the Ivens

Iceland

Iceland, with its otherworldly landscapes and captivating natural wonders, emerges as a truly captivating incentive travel destination. Known as the “Land of Fire and Ice,” Iceland offers an unparalleled opportunity for adventure and exploration. Visitors can witness powerful geysers erupting, soak in the rejuvenating Blue Lagoon, and marvel at cascading waterfalls like Seljalandsfoss and Skogafoss. The country’s dramatic volcanic terrain, including the stunning black sand beaches of Reynisfjara, creates a surreal atmosphere that’s both awe-inspiring and humbling. Iceland’s unique appeal extends to its vibrant culture, where ancient sagas and folklore come to life, and the charming capital city, Reykjavik, offers a fusion of modern Nordic culture and historic charm. The warm hospitality of the Icelandic people, along with the opportunity to witness the mesmerizing Northern Lights, makes Iceland an unforgettable and motivating destination for incentive travel, where participants can connect with nature and create lasting memories.

Check out the The Reykjavik EDITION

Halifax, Nova Scotia

Halifax, the vibrant capital of Nova Scotia on Canada’s eastern coast, emerges as a captivating incentive travel destination that beautifully blends history, culture, and natural beauty. Steeped in maritime heritage, Halifax offers a rich tapestry of experiences. Visitors can explore the historic waterfront with its charming shops, museums, and the iconic waterfront boardwalk. The city’s culinary scene showcases the freshest Atlantic seafood and local delicacies, providing a delectable journey for food enthusiasts. Halifax is also home to a thriving arts and music scene, with various galleries and venues celebrating the region’s creative spirit. Beyond the city, the picturesque landscapes of Nova Scotia beckon, with opportunities for whale watching, hiking along coastal trails, and exploring picturesque fishing villages along the Nova Scotia Lighthouse Route. Halifax’s warm and friendly locals, known for their hospitality, further enhance the experience, making it an excellent choice for incentive travel that offers a perfect blend of culture, history, and natural beauty.

Check out the Muir, Autograph Collection Hotel

Northern Ireland

Northern Ireland is a captivating incentive travel destination that seamlessly combines a rich history, stunning landscapes, and warm hospitality. Its capital, Belfast, offers a vibrant urban experience with its world-class museums, vibrant arts scene, and iconic landmarks like Titanic Belfast. Beyond the city, the rugged beauty of Northern Ireland’s countryside is on full display, with the Giant’s Causeway, the Mourne Mountains, and the scenic Causeway Coastal Route providing awe-inspiring natural vistas. The region’s deep-rooted Celtic heritage is celebrated through traditional music and dance, adding to the cultural richness of the destination. Visitors can also immerse themselves in the history of the Troubles and the peace process, gaining a deeper understanding of Northern Ireland’s complex past. The welcoming nature of the locals, known for their friendliness, creates a warm and inviting atmosphere, making Northern Ireland an exceptional choice for incentive travel that offers a diverse array of experiences, from history and culture to stunning natural beauty.

Check out the Europa Hotel

Santa Fe, New Mexico

Santa Fe, New Mexico, is a captivating incentive travel destination that enchants visitors with its unique blend of Southwestern culture, artistry, and natural beauty. Nestled in the foothills of the Sangre de Cristo Mountains, Santa Fe’s historic adobe architecture, including the iconic Santa Fe Plaza, creates a picturesque backdrop for exploration. The city is renowned for its thriving art scene, with numerous galleries, museums, and the annual Santa Fe Indian Market showcasing Native American artistry. The distinctive blend of Native American, Hispanic, and Anglo cultures is reflected in the city’s cuisine, with delicious flavors like green chile stew and traditional New Mexican fare waiting to be savored. Beyond the city, the high desert landscapes provide opportunities for outdoor adventures, from hiking and mountain biking to exploring ancient ruins and hot springs. Santa Fe’s tranquil and serene atmosphere, along with its welcoming locals, known for their hospitality, make it an ideal destination for incentive travel, offering a unique fusion of culture, art, and natural wonders.

Check out the Rosewood Inn of the Anasazi

Querétaro, Mexico

Querétaro, Mexico, emerges as a captivating incentive travel destination, offering a perfect blend of history, culture, and modernity. This charming colonial city, recognized as a UNESCO World Heritage site, boasts well-preserved architecture, cobblestone streets, and picturesque plazas like the Plaza de Armas. Visitors can explore historic churches, such as the stunning Santa Rosa de Viterbo, and learn about Mexico’s rich past through the city’s museums and cultural attractions. Querétaro’s gastronomy is a highlight, with a diverse array of delicious Mexican dishes and local specialties waiting to be savored. The surrounding region also offers enticing experiences, including visits to local wineries in the Querétaro wine country and exploring the natural beauty of Peña de Bernal, one of the world’s largest monoliths. The friendly and welcoming locals enhance the overall experience, making Querétaro an excellent choice for incentive travel that immerses participants in the heart of Mexican culture, history, and hospitality.

Check out the Casa del Atrio

When it comes to selecting meeting and incentive destinations, it’s essential to think beyond the usual suspects. While cities like New York, Chicago, and San Francisco offer incredible opportunities, there is a world of unique experiences waiting to be explored. The top ten destinations we’ve discussed today provide a diverse array of options, from the vibrant music scene of Austin to the natural wonders of Iceland, the rich cultural heritage of the Dominican Republic, and the history and beauty of Belfast.

Each of these destinations offers something distinct and memorable, making them ideal choices for motivating and rewarding travelers. Whether you’re seeking adventure, cultural immersion, relaxation, or a combination of these elements, these destinations have it all. So, the next time you’re planning a meeting or incentive program, consider breaking away from the ordinary and embarking on a journey to one of these extraordinary locations. Your attendees will thank you for the unforgettable experiences, and you’ll discover the joy of exploring new horizons in the world of event planning.

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Keith Johnston

Keith Johnston

Keith is the Managing Partner of i3 Events but is most widely known as the outspoken publisher of the event industry blog PlannerWire. In addition to co-hosting the Bullet List and Event Tech Pull Up Podcasts, he has been featured in Plan Your Meetings, Associations Now, Convene, Event Solutions, and has appeared on the cover of Midwest Meetings Magazine.

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