SEO, the Holy Grail of the internet. The one thing that we all want to achieve so that we can be found by the millions of masses that populate this little planet we call home. We all want to be discovered and SEO promises to bring home the bacon. But what if everything you ever read was bubkis. [Read more...]
A few weeks ago, I posted about 8 Cloud Storage services for meeting and event planners. Cloud storage is a great way to keep all of your documents, videos, images and more safely tucked away and available on most every device.
At the time, Google Drive was just a fantasy but now it is ready to rock your world and if you already use Google Apps like Docs, you are in for a seamless experience. [Read more...]
If you monitor the Analytics of your conference or event website and often wonder why your bounce rate (people coming in and leaving in 10 seconds) is so high, here are 11 items that may be robbing you of attendees. [Read more...]
It seems that meeting and event planners (me included) spend an awful lot of our time copying and pasting crap from place to place. Whether it is from the web to word, from word to Google, from a website to Google Maps or from excel to word you can hear the sound of clicks and grunts coming from our offices hundreds of times per day. [Read more...]
Meeting and event planners are sometimes called on to create our own PowerPoint presentations. After watching hundreds speakers fail before our very eyes, we know that PowerPoint simply sucks but although it may suck, sometimes it is the tool for the job. [Read more...]
My son is 6 and loves to read, he devours books like cookies. I decided that he may be ready to move up to Harry Potter so I pointed my browser to Amazon, searched for Harry Potter and this is what I was met with:
Harry Potter can be purchased at ANOTHER Site that requires another registration? Not really, not for me, Screw You. [Read more...]
About a year ago, I wrote about Maintenance Mode, a plugin for self hosted WordPress sites, I always wanted to follow it up with a quick video tutorial to show event planners and marketers how simple this plugin is to use on your conference, meeting or event website.
Foxtrot by Bill Amend
Today I am off to the Chicago History Museum to see two exhibits with my family; it is my Mom’s birthday and this is what she wants to do (cool mom huh!).
We are going to see Facing Freedom and Out in Chicago. Both sound really interesting to me.
If you are a meeting or event planner and do not have a backup of your important planning documents, you are an idiot. All meeting and event planners should have some type of cloud storage.
We just finished creating an amazing website for a client’s incentive travel trip.
The website needed to be engaging, beautiful and contain all of the information that the attendees might need including air travel info, activities info and a complete registration system that allows the winners to pick their activities and dine around selections.
I wanted to show the beginning and the end of the project because this one is special. Unlike most web projects, there is no difference between the whiteboard and the finished product. A home run on the first shot.
There was of course lots-o-stuff in the middle, things like wire-frames and text re-writes but it is really fun to see where something started and what ends up as the finished product.
I stand by my statement that all events need websites… even incentive programs. This website will build excitement for this trip in ways that a paper brochure never could. We have videos with each of the activity selections so that the attendees can see what they will be doing, we have put in the menus for all of the restaurants in the dine-around we have even included videos of the destination so that they can get a feel for the resort and the island.
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