Why you Need an Online Community for your Offline Event

Not so many years ago, the community we belonged to was determined by our physical location. Thanks to the emergence of the web, social media and mobile devices, distance has less impact on our social lives. We now have a new amazing ability to connect with groups of people we share a common interest in online communities. We choose to become a part of these communities so we can connect. Right? We connect with like-minded people, listen to their thoughts, ideas, check out their photos, and laugh at their bad jokes. [Read more...]

Google Glass and Your Event or Conference

 

Steampunk Glasses

OK- This post is not necessarily about the Google Glass project but it is a post on technology and your event because Google Glass exists. [Read more...]

If You Use Pinterest for Your Event – Read This

Pinterest has started offering new business accounts that offer tools and resources.

If you have been using Pinterest for your event, you should be aware that there are new Terms of Service that you will have to check out (that you won’t read anyway).

I have said in the past that Pinterest is not a good social outpost for most events but for some, it really could be a benefit.

To learn more and to get your Pinterest Business Account go here. You can also check out Jeff Bullas’s post with details on setting up your business account.

Quick Hits – The Social Media Disclaimer

Have you ever asked your employee to put a disclaimer on their social media account? You know the “the views expressed here” crap that everyone knows already.

If you have asked someone, or are getting ready to ask someone to do this… you might want to first read this post over at the Social Media Club, it is quite illuminating.

Quick Hits – The Facebook Following

Facebook can provide tremendous amplification to the event marketers that are promoting their events via social media. The hardest thing to do is actually gain followers. People are always reluctant to click the like button which means you have to reach as many people as possible in order to make the best use of Facebook.

If you are looking for some awesome tips on how to do just that, head over to Social Media Examiner and check out their post 10 Ways to Grow Your Facebook Following. You won’t be disappointed.