Category - Social Media

Social Media for Events, Meetings, Conferences, Trade Shows

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What is Trending for #eventprofs
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Visualize the Visuals with Eventstagram
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I am Emphatic About Social Media for Events
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7 Instagram Tips for a Better Conference Experience
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Spam and the Event Marketer – Canada Style

What is Trending for #eventprofs

Image: GraphicStock

Image: GraphicStock

I love it when someone builds something just because it needs building.

Yousef El-DardiryFounder of TweetBeam, needed a way for his team to see what was trending across the EventProfs community so he created a tool and hosted it at EventProfs.co 

This new tool allows his team to use what is hot on Twitter to keep tabs on the events industry and react to it in real time. Rather than keep it all to themselves, Yousef thought it would be a good idea to add some features, jazz it up and let it out in the wild for meeting planners and event professionals to use.  Read More

Visualize the Visuals with Eventstagram

Image: DepositPhotos

Image: DepositPhotos

Visualize your visuals man… Sounds like something Jeff Lebowski and Tommy Chong would be talking about after a long night of hanging out together but this post isn’t about the amazing Maui Wowie we are slipping into our morning coffee. What we are talking about is taking social media from the internet to your real world event and turning something virtual into something that can have real impact on the attendee experience and how your attendees perceive their surroundings. Read More

I am Emphatic About Social Media for Events

Image: Deposit Photos

Image: Deposit Photos

Social Media, it sure must be important to meetings and events because I sure talk about it a lot. I yack about it with you, my clients, and my colleagues. I hop on soapboxes the world over to tell everyone that social media is important before an event for marketing and connecting with attendees and everyday it grows more and more vital to the successful “day of” execution and later follow through of said events, conferences, and tradeshows. A good social media plan is mission critical to the health of your event. You need a good team in place. Read More

7 Instagram Tips for a Better Conference Experience

Image: DepositPhotos

Image: DepositPhotos

Instagram is an easy win for conferences and events. How do I know? I know because Forrester studied 2,500 brands on Facebook, Twitter, and Instagram. They found that Instagram posts had 58 times more engagement per follower than Facebook and 120 times more engagement per follower than Twitter. You don’t have to read more than that to know that the reason is the visuals… Instagram is visual. Just pictures and video snips. Nothing more.

Read More

Spam and the Event Marketer – Canada Style

Image: DepositPhotos

Image: DepositPhotos

So our most awesome neighbors to the north… they are awesome aren’t they… they are the kind of neighbors that would lend you a cup of sugar, bring beer to your party, bail you out of jail..That kind of awesome…wait… wait…train of thought…

Anyway, our amazing neighbors to the north have just signed into being, a new Anti-Spam law and this law does have ramifications for event marketers. The new law covers all Commercial Electronic Messages (CEM for short) and it goes something like this. Read More

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